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Oct
16In the era where Food security, food safety and trade related issues are existing, knowledge dissemination is emerging as one of the major pillars of development of Agriculture and allied sectors in the state. As part of transfer of technology, research findings including innovations must be percolated among farming community and different stake holders at faster pace to adopt scientific farming practices. In order to achieve the above envisaged objectives, the faculty members and research Scholars must be made aware of the recent trends in farm journalism.
Nowadays, Spectacular growth has been witnessed in farm journalism in the state. All dailies in the state are regularly publishing half-one page per week for farm features in the state. Moreover the state has a unique history of publishing around 10 farm journals. All India Radio, Doordarsan Kendra and different private Television Channels are regularly doing programmes on Agriculture and allied sectors. But while analyzing the coverage given to different sectors, livestock sector is not getting due coverage when compared to agriculture sector. So it is the need of the hour to strengthen knowledge dissemination process in livestock sector with help of media. In order strengthen transfer of technologies and knowledge dissemination process in livestock and allied sector, Directorate of Entrepreneurship, Kerala Veterinary and Animal Sciences University is proposing to conduct farm feature workshops for the faculty members and research scholars of the University. Selected media persons, editors and farm journalists will lead the session.
Farm feature workshop for the faculty members and research scholars of College of Veterinary and Animal Sciences, Pookode, Wayanad will be held at Extension Seminar Hall of College of Veterinary and Animal sciences, Pookode on 19th October 2011. Dr.B.Ashok IAS, Vice Chancellor, KVASU will inaugurate the one day workshop at 10.30 AM. Dr.S.Ramkumar, Director of Entrepreneurship, KVASU will preside over the function. Senior journalists and Farm journalists will lead different sessions. Farm News service of the University will be released during the workshop.